SEO Blog

A recent SEC report revealed that Google has already acquired more companies this year than in any previous year. Although Google purchased 48 companies in 2010, the search giant has already acquired 57 companies so far this year. The report indicated that Google has spent a total of $1.4 billion in acquisitions made during the [...]

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Lulea, Sweden! The town is located about 62 miles south of the Arctic Circle. It will house Facebook’s first data center outside of the U.S and the purpose of this center is to improve performance for European users. Reports say Facebook chose this site because the chilly climate will help keep the servers cool even [...]

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Well, we had another great week finding links on Twitter. I also added a new category this week VS. They are two opposite opinions and I would love to know which one you agree with. Also, if you see two articles with opposing opinions let me know via Twitter and I will give you credit [...]

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Facebook changes can be a bit confusing and their new security features could be darn confusing for some. Facebook security released this very informative infographic to break it all down for us. If you prefer to read about the features visit the Facebook Security article. Follow SEJ on Twitter @sejournal

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New Relic, a company that measures and manages the performance of Web applications, recently released the results of a study that examined the performance differences between mobile Safari on iOS 4 and iOS 5 on same model iPhones. The study concluded that the Safari browser loads pages three times faster on iPhones with iOS 5 [...]

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It’s often the case that what works for PPC works for SEO, and vice versa – at least to a degree. You’ll certainly have to tweak your techniques when moving between organic and paid search efforts, but there’s no reason that gains and losses in one area can’t inform your decisions in the other – [...]

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Quality score is Google’s way of calculating each of your keywords importance to what you’re doing. It measures how relevant your keyword is to your ad text, to a users search query, your landing page, how fast your website loads, what keywords are on your landing page and a variety of other factors. The following [...]

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I contacted Dennis and asked him what he thought because after working at Ebay for nearly 10 years I know referral data had to be important to him. Dennis on Google Analytics As has been said already by others online, these changes will have a large effect on how marketeers will be able to track [...]

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Here are some articles we found after the big GA announcement about referral data from searches not being available from those logged in to Google. If you see any other articles this week please let us know and we will add them. Announcement by Google Making search more secure: Accessing search query data in Google Analytics [...]

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Dropbox, which enables users to easily store and share documents, photos, videos, and other files, recently announced they closed a $250 million round of Series B funding. The popular file sharing and storage service has over 45 million users that collectively save one billion files every three days and a reported $4 billion valuation. Index [...]

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There were some fantastic and very important articles around the web this week. Here are some of our favorites. Happy reading! SEO - 7 Technical SEO Wins for Web Developers – Distilled - The Meta Keywords Tag Lives At Bing & Why Only Spammers Should Use It – Search Engine Land - Social Signals & [...]

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Earlier today, Facebook and the U.S. Labor department announced a new program to help unemployed workers find jobs. The program, which is called The Social Jobs Partnership, will seek to leverage the power of social media to connect unemployed workers with jobs. Marne Levine, Facebook’s VP of Global Public Policy, released a statement that said [...]

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Brafton Infographic: Why Content for SEO? explores how content is key to search engine visibility.  They also have a related post which breaks down each area of the infographic. I like this stat – “76% of marketers who have strategic SEO campaigns in place invest in content creation.” Follow SEJ on Twitter @sejournal

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Yesterday, Gmail, which has over 260 million people using the free email service worldwide, accidentally released a video that details upcoming product changes. Although the original YouTube video is no longer viewable, a copy of the video has been uploaded.  Jason Cornwell, a user experience designer for Google, says the following in the video: “We’ve [...]

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On Monday, October 17th, Apple announced that over twenty five million customers have made the iOS 5 update. For reference, iOS5 was released on October 12th, only five days prior to the announcement. The iOS5 update features all sorts of new additions like the Notification Center, iMessage, and Newsstand. To investigate this, Chitika Insights analyzed [...]

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SEO for e-commerce sites is like playing on a teeter-totter with all the kids at the playground, and search engines are the fulcrum. Whether the site is geared toward lead generation or B2C sales, the goal of most e-commerce SEO campaigns is to stomp the competition in organic search rankings. Emerging technologies have brought forth [...]

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For years on SEJ we’ve been a proponent of listing sites web directories as a form of traditional organic link building. And over these years many web directories have come and gone. As linking gets less oriented on brute force anchor text overload and moreso is taking a natural approach, sometimes it can be very [...]

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Although the iPhone 4S will not be available until Friday, Apple consumers with older products will begin to see changes before then. Apple, who is introducing iOS 5 today, is making the new mobile software available free of charge to individuals who own either an iPhone 4 or iPhone 3G. In addition to rolling out [...]

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If you're working with a minimal budget, your main tools are inbound marketing tactics: SEO, e-mail marketing, social networking, word of mouth, Q&A sites, content syndication, social bookmarking, link referrals, forums, video, blogging, and news/media.

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As my career progresses in the merchant account space, I’ve had opportunities to observe and monitor sales figures for several major e-commerce sites. In analyzing the figures, I’ve come across a few interesting practices that can help merchants increase their bottom line and conversions with simple strategies. Whether you’re an affiliate, an SEO consultant or [...]

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