SEO Blog

Ultimate Productivity Guide [Interactive] + An Email Productivity Tangent

Our industry works on the Internet. All day. This in and of itself leads to major distractions – one minute you’re conducting a keyword analysis and the next you’re watching some YouTube video of cats, when really, you don’t even really like cats or the whole online craze over them. There’s countless resources to help [...]


   

Google Testing Semantic Search Update

In March, Search Engine Journal reported that Google was planning on making drastic algorithmic changes to provide its users with better search results. The changes, which are primarily focused on incorporating new semantic technology, will allow Google to better understand search queries and include answers and information at the top of the search results page. [...]


   

Rand Fishkin Discusses Myths, Realities, and Precautions of Negative SEO

This Whiteboard Friday video is very educational and is a great tool to help business associates, managers and even clients understand how critical it is have a solid SEO monitoring and maintaining your website(s) and SEO. Rand explains how negative SEO can hurt you and what others may be doing to hurt competitors. Examples of [...]


   

How to Use Social Media for Powerselling: Interview with John Lawson

We’re all familiar with the concept of making money off the internet. Some of us may have even been burned by get-rich schemes that lure people in with the promise of quick returns with minimal effort (translation: truckloads of money while you sleep). Lucky for us, there are folks like John Lawson who are willing [...]


   

3 Tips for Monetising Your Content

With any marketing activity, the killer is finding a tangible way to demonstrate ROI. It’s something that continues to hold back investment in new and emerging channels and something marketers have to constantly work at – often more so than the sexy, creative side. If you do it well, creating and publishing quality content has [...]


   

Yahoo ‘Whoops’ Dominoes

Pick a concern, any concern.  That’s what some Yahoo internal minds could be thinking about the brand’s present state of affairs.  Where could the trail of anxiety begin? How about at the notion of trailing another search engine with a silly name (Well, many do.) for years?  Then let’s pour on the fact that the [...]


   

SEOmoz Spam Research Project to Provide Marketers Useful Information

Rand Fishkin, the CEO of the popular SEO software company SEOmoz, recently announced a new project related to webspam research. The goal of the project is to better understand and devalue the amount of “link equity” that passes from pages that could be considered webspam. Fishkin explained the project on his Google+ page earlier this [...]


   

Friday Humor: Avengers Style

Joffrey Baratheon vs. Stark / Iron Man Source: a6.sphotos.ak.fbcdn.net via Melissa on Pinterest   Thor Jersey Style Source: smosh.com via Melissa on Pinterest   Hulk’s Father Source: Uploaded by user via Melissa on Pinterest   All Women Need an Ironing Man Source: bozwolfbros.deviantart.com via Melissa on Pinterest   What is Hawkeye Looking At? Source: superheroes.memebase.com [...]


   

4 Content Techniques That Will Improve SEO & Sales

On the back of Panda, Penguin and any other updates Google has stored in the Zoo, writing SEO content has become more and more about delivering a better user experience. Gone are the days of keyword laden text that reads poorly and lacks substance. It has been laid to rest and will never return. We’re [...]


   

Google Chrome Commercial Pulls on the Heart Strings

One thing that irritates me more than anything is stupid commercials. Some are so incredibly bad I just can’t believe that big brands have paid for the commercials to be made. So last night I am watching TV and this Google commercial comes on. It was just so smart I had to share it with [...]


   

Playing SEO Hide and Seek with Anchors and Duplicate Content – 2 Site Structure Problems to Avoid

During a recent analysis, I ended up reviewing two sites that had very different site structure issues.  Both websites held great content, but were structuring their content in a way that was causing problems SEO-wise.  These “hide and seek” problems are inhibiting the sites in question from ranking well for target keywords, which is cutting [...]


   

Gmail Adds Automatic Language Translation Feature

In May of 2009, Gmail launched an experimental version of Automatic Message Translation in Gmail Labs and now Gmail has announced that the feature is graduating. The new feature, which is expected to roll out to all Gmail users over the next several days, makes communicating with those who speak a different language much easier. [...]


   

7 Simple Deep Linking Tactics You Ought to Use

Most people who work on the web…whether they are veteran SEOs or web content strategists…know about deep linking. They understand that it is all about linking internal pages. You link internal pages to other internal pages…and you get other sites to link to these internal pages But few of them actually understand the advanced tactics [...]


   

Indian Trial Court to Proceed with Google-Facebook Censorship Case

In a criminal complaint filed in India earlier this year, journalist Vinay Rai alleged that Facebook, YouTube, and the Orkut social network are hosting content that “seeks to create enmity, hatred and communal violence” and “will corrupt minds.” In response to the criminal complaint, Google and Facebook promptly filed a petition to stop the criminal [...]


   

Crafting An Evil Empire: Looting The Competition with Negative SEO – A Story

We have all been awakened to the hype. Negative SEO is real and it seems that the Panda and Penguin updates have potentially made it easier than ever to accomplish. Below, you will read a tale of greed, a tale that is all too possible in today’s digital world and a tale that should awaken [...]


   

How to Promote Your Local Biz Using Social, Local and Mobile

The Web changes quickly. Only a couple of years ago, most people googled a restaurant at home before going out for dinner, while now you can just stop in the middle of the city, log in to Foursquare, find a place nearby, and perhaps even get a discount on your meal for checking in. Three [...]


   

How Display Drives Search [Infographic]

Pretarget’s infographic, Display Drives Search, could be very helpful and education to those that are new to display advertising. The infographic looks at how closely related display and search really are by using statistics from recent studies. Impact on different industries is provided and some tips on leveraging search and display for maximum conversion. Click [...]


   

The Avengers Central – Everything You Need

‘The Avengers’ is officially released today and it is a movie that action hero fans couldn’t wait for. I thought I would provide some fact-filled sites, guides and other information for your Avengers pleasure today. Below you can buy tickets, scan through wiki’s, read reviews, find cool places to shop for Avengers gear and much [...]


   

Google Update: Search Engine Requests Dismissal of Class Action Book Scanning Lawsuit

In 2004, Google began to digitally scan millions of books from libraries in order to incorporate textual excerpts in the search results. However, shortly after launching the new program, a lawsuit was filed by The Authors Guild, various publishing companies, and individual authors stating that Google is not the copyright holder and is not authorized [...]


   

Friday Humor: A Funny Collection for Star Wars Day #StarWarsDay

It is May 4th! Star Wars Day! Below is a collection of goofy and funny stuff for you to enjoy. Have a great day! Quote of the day – “Only a Sith deals in absolutes.” Source: google.com via Melissa on Pinterest Source: google.com via Melissa on Pinterest Source: google.com via Melissa on Pinterest Source: google.com [...]


   

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